So you’ve listed your home for sale and it’s been showing, and showing, and showing, and…not selling. That means it’s time to make some changes, especially if your home has been on the market for more than a month. Here are smart ways to adjust your home-selling strategy to attract more buyers and finally get your home sold…
Adjust Your Asking Price
Some owners make their asking price way to high for the market. Simply put, your home is worth what someone will pay for it. There are a lot of ways to slice the data to determine your home’s fair market value. And while data, usually from sales of comparable homes in the area, is important, a top agent’s experience can be invaluable when building a pricing strategy. A real estate agent can do that research for you and will help you set a price that will bring in buyers.
Restage for Buyers
Theses are the rooms considered to be the most important to buyers, Living room – Master bedroom – and Kitchen. You want to make it as easy as possible for buyers to picture your house as their home. So, put away all your personal effects and make room for the buyer’s imagination. Get out the elbow grease and get rid of the clutter. You want the potential buyer to see your home’s best features. If you put extra effort into restaging, it may be just what your home needs to attract serious buyers.
Fix Home Issues
It’s understandable that you don’t want to spend a lot of money fixing up a house you’re selling, but little upgrades will often bring a huge return on investment. If you do not have the money or time to fix home issues, consider offering some other form of incentive to buyers. For example, if you do not want to replace the busted AC Unit you could throw in your furniture or appliances as part of the deal for your buyer. If you are financially stable enough to consider fixing the electrical system or the HVAC system the window or the roof, then it’s worth it to take the hit and fix the issues to appeal to more buyers.
Beef Up Your Marketing
Multiple Listing Service is the best form of marketing for a home. MLS is exclusively managed by real estate professional who are wanting to match the right buyers with the right sellers. Once you have access to the MLS it is now time to make your listing stand out. Have photos that look like they could appear on the cover of a magazine. Your real estate agent can get a photographer to photograph and video your home listing to attract buyers. Hopefully all this will start bringing in the buyers. This is the time to be ready at the drop of a hat to pack up he children and the pets and leave the house. Temporarily sacrificing your schedule and privacy could make all the difference in finally getting your home sold.
Hire a Top Notch Real Estate Agent
You are hiring your real estate agent as a marketing consultant with one objective to get your home sold . Luckily, your agent will be far more familiar with all this paperwork than you are. Consider this if you’re still thinking about saving money. Some mistakes or omissions in these documents can cost you as much as that commission you were trying to avoid paying—or even far more. You want a full time, high quality professional who sells a large number of homes in your area each year.
Tom has 20+ years experience in helping his clients buy and sell properties. Tom is also great resource for trusted vendors that can help assess and fix a property before buying or selling it.
About Tom Reese
Helping my clients attain their dreams has been the foundation of my success. With my strong attention to customer service, I have earned my clients continued support and referrals. Put my enthusiasm and dedication to work for you!
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Tom may be new to rapping but he’s not new to real estate!